Mac Version Doing Fairly Well

As an afterthought, while programming v1.04 I had it append a variable saying what OS it was running on to all queries it makes to my website.  This lets me track the relative popularity of the OS X version versus the Windows version.  Now, as stated previously, I give customers the option of not telling me anything so these two numbers are fractions of what the true values are, but in the last seven days I’ve had 66 requests-for-updates from the Windows version and 6 from the Mac version (those are unique counts), not counting requests from folks with the registered version.

That would put my Mac popularity at about 10% of my windows one, which is pretty phenomenal given that a) my Mac version isn’t on the major download sites yet (still working on getting it on Download.com and versiontracker.com) b) I make it almost painfully difficult to get the Mac version and c) 2% of my visitors use Macs.

I think I might have to revisit that whole “make getting the Mac version painfully difficult” thing.  Here’s what happens: I’ve got exactly one button to initiate a trial download, and at the moment it opens up a web page which starts a download of the Windows .exe installer.  There is a note in bold telling Mac users “Sorry guys, that download is useless to you, click here”.  Why do it this way?  I figure my users are not exactly savvy and having multiple download buttons confuses more users than the Mac downloads are worth.  While I still think that, inconviniencing 10% of my user base doesn’t sit well with me, so I’m going to add a bit of Javascript to that download page and redirect Mac users to the correct package.

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5 Comments on “Mac Version Doing Fairly Well”

  1. Josh Says:

    I lost my bookmarks and current remember your url. I noticed you had set up a redirect page for visitors finding you with google. Very clever.

  2. Jason Says:

    Thank you for an excellent article. It confirms my suspicion that Macintosh users have a lot of cash to spend, and they the Mac market is VERY profitable for uISVs.

  3. Brian Mitchell Says:

    Another option for making mac downloads less painful is to have some javascript that tries to detect macos and provides a page that points to the mac version, if it is detected, otherwise the windows page. Obviously, both pages should have links to the other page, or if there’s more than 2 choices, a list of platforms.

    Firefox is one program I know that does this on http://www.mozilla.com/firefox/

  4. Jason Says:

    Hmm, I don’t know that I would put a lot of stock in such a small sample size, at least not for real decision making. But with more numbers that could be quite interesting info!

    I have been contemplating an OS X version myself (of ForeFlight) but haven’t really started on it yet. Your experiences on this (and all the other stuff you’ve been posted) are incredibly valuable! Thanks!

  5. guruz Says:

    Small note: You might want to consider http://macupdate.com too. I always get a lot of users from that site for my software.. and it is syndicated at some other places, too.


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